The acquisition of Marvel Studios by the company Walt Disney completed 10 years last Tuesday (31). The purchase, considered one of the most advantageous in the film industry, began on August 31, 2009, shortly after the creation of the Marvel Cinematographic Universe (MCU) in 2008, which changed productions based on comic books. .
The deal between the companies was $ 4.24 billion and, as a result, Marvel Studios would no longer have to fund its own films, as was the case with Iron Man (2008), its first production. That's because the comic book-based company relied on the box office to release new titles on the big screen.
Thus, until then, one of Marvel's alternatives was to establish distribution agreements for its films. In this case, Paramount was its biggest partner, originally responsible for bringing Iron Man, The Incredible Hulk, Iron Man 2, Thor and Captain America: The First Avenger to theaters.
Following the acquisition by Disney, the first release was Avengers, which marked Phase 1 of the MCU story arc. Subsequently, other productions kept all the featured characters connected, such as the Avengers: Infinite Warfare and Avengers: Ultimatum films, which together totaled more than $ 4.84 billion at the worldwide box office.
And what's next?
With such critical, blockbuster, and blockbuster success, the Disney-managed MCU will continue its expansion into the so-called Phase 4, which even has officially released releases such as: Black Widow, The Eternals, Shang-Chi: And The Ten-Ring Legend , Strange Doctor: In the Multiverse of Madness, Thor: Love and Thunder, among other surprises yet to be announced.
The 10th anniversary of the purchase made a significant contribution to greater visibility of one of the world's leading producers of comic books through different adaptations. The result was successful franchises and the promise of expanding Marvel's universe in theaters as well as Disney +.
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